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Tobacco packaging characteristics such as size, opening style, colour and descriptors influence consumer perceptions of appeal and harm and expectations of strength and taste.1922 Some US adult smokers choose to use flavour capsule cigarettes based on the design of the pack.23 Our work was guided by the Context of Consumption Framework and literature on tobacco packaging

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The JMIR Human Factors study showed that 64.5% of users successfully quit smoking during the first week, with 55.8% able to stay tobacco-free for an entire month

In hemp, cherry is typically a flavor lane, sweet, bright, and fruit-forward, paired with a tobacco-free stick and a familiar filter format